Marketing Our Cooperative Advantage
This series of trainings focus on different aspects of marketing the cooperative advantage.
This series of webinars will help new and experienced co-ops engage their marketing strategies to highlight the cooperative nature of their business model. Cooperatives enjoy a high level of trust among consumers due to the values and principles shared by c0-op through the Cooperative Identity. These webinars are free to the public but will have a more rural focus as they were originally planned to be held in person in Ashland, OR, Astoria, OR, and Olympia, WA.
E1 Design and Content
Ep2 The Coop Advantage
Ep 3 Business Model Canvas
Part 3: Business Model Canvas
Thursday, September 10, 2000 3:00 pm pdt
Ep 4 Digital Media
Part 4: Social and Digital Marketing
E 5: Print and Radio
Part 5: Print and Radio
Part 6: Walking the Talk: Complaint Management
Friday, September 25, 2020 10:00 am pdt